SEMA Online Marketing Conference

The Guide to ROI Through Social Media

Measuring social media seems daunting to most marketers, but by
understanding what social media can do for your business, defining what
you want it to do and building a strategy that includes a measurement
roadmap, you can track and measure its benefits. Join the SEMA Education
Institute (SEI) and presenter Jason Falls for this free informative
webinar, Thursday, October 13, at 10:00 a.m. (PDT).

Wired and Tired? Online Marketing Conference Will Kick-Start Your Business Promo Strategy

Marketing online is essential to a company’s growth and future success,
and with technology and tactics changing by the minute, a strategy that
worked yesterday may not be the best way to do things today. The SEMA
Online Marketing Conference at the 2010 SEMA Show will help novices and
veterans alike to navigate the dynamics of this shifting landscape.
Experts will present on a number of subjects, including the essentials
of search engine optimization (SEO), search engine marketing (SEM),
landing page optimization, local search, pay-per-click (PPC), social
media marketing, website analytics, forums and blogs, video and more.

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