Is today’s younger generation giving up on driving, shunning car culture and turning away from vehicle accessorization?
SEMA News is currently compiling exhibitor press releases for use in the October pre-Show issue.
In 2004, Justin Parker told his wife that he had an idea to start an aftermarket retail website. The next day, she handed him a shoebox with every piece of spare change she could find in the house and car. She told him that if God was guiding him that way, she was all in too.
Their origins may lie in car culture’s distant past, but hot rodding and performance street building remain as fresh as ever in the Age of Mobility. Dozens of cutting-edge, rodding-related products are rolled out each year at the SEMA Show, and sponsored programs such as SEMA’s Battle of the Builders and Young Guns have helped to attract a new generation of builders with its own unique take on the craft of hot rodding.
SEMA provides its nearly 7,000 companies a plethora of benefits, including access to the SEMA Garage; industry-leading market research; education; world class trade shows; networking opportunities; a regulatory and advocacy program to fight for industry-friendly legislation in Washington, D.C.; international programs to reach potential overseas customers; and more. Whether you're a manufacturer, retailer, jobber, distributor, rep or installer, SEMA has something to offer everyone. For more information, visit www.sema.org/benefits.
The SEMA 2019 Business Resource Guide features contact information and descriptions of SEMA member-companies offering services specific to the automotive aftermarket industry. The guide, which is available electronically at www.SEMA.org/BRG, features contact information and descriptions of SEMA member-companies offering services specific to the automotive aftermarket industry.
Nominations are due May 31.
SEMA Vice President of Vehicle Technology John Waraniak shares some insight regarding the industry's challenges and opportunities with the evolution of Advanced Driver Assistance Systems.
If you know a leader in that age range as of September 1, 2018—whether they are in manufacturing and design, marketing, retail, events and media, or distribution—we would like to hear from you.