SEMA China Business Development Conference

Overseas Markets: Take the Long View

Chris Kersting, SEMA President and CEO We think most SEMA members would agree that we’ve arrived at an interesting time for the automotive industry. Supply has outpaced demand for oil; the dollar is one of the stronger currencies internationally; and automotive manufacturing is in a growth mode.

That’s very different from 2009, when new-car sales were down, the dollar was weak and oil prices were $100 a barrel and climbing. SEMA members had to adapt, be innovative and efficient, and had to look for alternate sources of revenue. It also sparked some of our members to recognize significant opportunities in expanding to overseas markets.

Positive Developments In China’s Specialty-Equipment Market

Demand Is Strong; Will Laws Be Updated Soon?

Seventeen SEMA-member companies presented their products in a two-city visit to China during the September 2014 SEMA China Business Development tour. The SEMA delegation had the opportunity to exhibit both in Beijing and Shanghai. The group was briefed by the U.S. Embassy and participated in networking events in both cities, where members had the chance to meet with buyers from throughout the country. Buyers attended the SEMA events from 23 provinces located throughout China.

Registration Now Open for 2012 SEMA China Business Development Tour

The SEMA tour, from September 2–7, 2012, to two of the most
important cities in regards to customization—Shanghai and Beijing—allows
participants to gain insight into the growing specialty market for the
1.3 billion Chinese consumers. Learn what products
sell, what products are in demand, and for which applications, through
networking opportunities with retailers and wholesalers.

Subscribe to SEMA China Business Development Conference