SEMA Show Captures Media Attention Worldwide

 SEMA News—March 2016


SEMA Show Captures Media Attention Worldwide

With thousands of innovative manufacturers showcasing new products at the SEMA Show, the annual trade-only event is where reporters from around the world go to obtain valuable editorial content. In fact, reporters from more than 130 countries travel thousands of miles each year to spend nearly an entire week in Las Vegas, knowing that they will leave the SEMA Show with an abundance of content that they can share with their readers. From seeing new trends to meeting with exhibitors, the SEMA Show offers the media a great return on investment.

While SEMA News readers may have seen coverage of the SEMA Show on the newsstands, below are some notes about international publications that many may not have seen.

Auto Zulia

Auto ZuliaIn addition to nearly a dozen pages of photos and news from the SEMA Show, this leading magazine from Venezuela featured several vehicles from the Show on the cover of its December issue.

Journalists Ivis Ariza Perez and Henry Pierini scoured the Show floor to share with readers new trends and products, including detailed information on their picks for the top 10 products.

Garage Shots

Garage ShotsAs Global Media Award judges, journalists from this Canadian publication “selected 10 unique products [they] thought [their] readers would be interested in.

”They also met with and talked to the manufacturers of the 10 products so that they could get details and information about the products to share with readers.

The resulting article is valuable for helping Canadian readers see what’s coming their way.

Street Machine

Street MachineRecognizing that the SEMA Show is difficult for their readers in Australia to attend, Street Machine’s editors did their best to cover the entire event.

With “comfortable shoes” on and lots of preparations, the team shared dozens of photos and reported on new trends and products.

The magazine also featured many of the great vehicles from the top builders in the SEMA Battle of the Builders competition.



 Heard in Social Media

“This issue has the trends and new products for 2016 with coverage of the SEMA Show….” —NZ Hot Rod Magazine on Instagram announcing that its January issue includes improved content and photography.

“We may have to leave this country soon.” —Fan comment on Revista Fullpower’s Facebook page after a photo gallery with nearly 40 vehicle images from the SEMA Show was posted.

“It always feels good to be rewarded for your hard work, thank you.” —Post by Hitch Demon proudly announcing that it had won a SEMA Global Media Award.

“You guys rule! Best company I’ve had the pleasure to go
broke with!” —Response to a Facebook post ToyTec Lifts made announcing that it was honored to have won a SEMA Global Media Award.


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