The Automotive Restoration Market Organization (ARMO) will once again share a booth with the Hot Rod Industry Alliance (HRIA) at the 2015 SEMA Show. The shared space, booth #23395, will open at 9:00 a.m. on Tuesday morning, November 3, and will be located in Central Hall at the corner of Hot Rod Alley and Restoration Marketplace.
Motorsports slows down by November, but members of the Motorsports Parts Manufacturers Council (MPMC) will be just hitting their stride. They’ll be exhibiting at the SEMA Show then hitting the Performance Racing Industry show in Indianapolis December 10–12, and 100 lucky members will follow up by participating in the Media Trade Conference January 26–28, 2016, in Santa Ana, California.
For more than 25 years, volunteers in the light-truck accessory industry have given their time and expertise to the organization that would become SEMA’s Light Truck Accessory Alliance (LTAA). Over the years, members have created a variety of valuable benefits and tools for their peers in the industry to use to strengthen their businesses, hone their skills and grow their knowledge base. Current programs, such as the LTAA Media Preview, relationships with the SEMA vehicle technology department and retailer relations initiatives would not exist if passionate industry professionals didn’t step up, volunteer and get things done.
A wide variety of businesses attend the SEMA Show each year, but companies in the buyer category—identified with a red badge—who are also association members enjoy a few special benefits.
The shared Hot Rod Industry Alliance (HRIA) and Automotive Restoration Market Association (ARMO) booth at the SEMA Show is sometimes referred to as Central Park because it’s a gathering point, but it also serves to showcase the entries in the annual HRIA Builders Challenge. Hot-rod builders (and now manufacturers) spend hours creating pinewood drag race cars that compete and then are auctioned off Wednesday night, November 4, at the HRIA reception.
Each year, restoration parts manufacturers that are members of the Automotive Restoration Market Organization (ARMO) have the opportunity to highlight parts at the Hot Product Showcase in order to gain brand exposure. This year marked the 18th annual event at Spring Carlisle, which is known to be one of the world’s largest gatherings of automotive restoration enthusiasts. The event was held April 23–25, 2015, with more than 80 different products from a variety of member companies on display.
Efforts to build excitement in the next generation reach a pinnacle during SEMA Show week in a dedicated program for students. The SEMA Show Student Program gives young people a glimpse of the industry as part of the association’s effort to engage the next generation. After completing the qualification process, students attend the Show with their teachers and participate in a series of organized events designed to expand their knowledge of the automotive specialty-equipment industry. This is often an eye-opening experience for students, who may not know how broad the industry is nor have experienced the excitement of the automotive aftermarket.
It has been a busy year for the SEMA Businesswomen’s Network (SBN), and the select committee members played an important role in all of the network’s accomplishments. As of July 1, SBN introduced Erin Gilhuly of Toyota Motor Sales as the new SBN chair and Camee Edelbrock of ProMedia as the new chair-elect. The group is also excited to welcome four newcomers.
SEMA’s Manufacturers’ Representative Network (MRN) will host a collection of business-critical discussions moderated by industry thought leaders on Sunday, November 1, from 3:30 p.m.–6:00 p.m. prior to the official start of the SEMA Show in Las Vegas. Through intimate roundtable discussions, attendees will have the opportunity to ask questions and receive practical solutions that address pertinent issues. This event is open exclusively to manufacturers’ reps. Tickets are $25 for members and $35 for non-members. They can be purchased through the SEMA Show dashboard at www.SEMAShow.com/register.
Regis Finn began his automotive career sweeping floors at a local speed shop when he was 15. In his early 20s, he made a cross-country move to California, where he landed at B&M Racing and Performance. He started in the customer service department and has since held many positions in sales and marketing for B&M and other industry-leading companies. For the past year, he has been the marketing manager for Thyssenkrupp Bilstein of America. Finn has past experience serving with SEMA councils and became the chair of the Emerging Trends & Technology Network (ETTN) on July 1.