The SEMA Show Student Program offers educators the opportunity to invite qualified and motivated students to attend the annual SEMA Show. The primary objective is to provide students with unique learning experiences that integrate their fields of study with actual business and tradeshow opportunities in the automotive specialty-equipment market.
The Hot Rod Industry Alliance (HRIA) aims to provide programs and effective strategies to ensure the prosperity of the hot-rod industry. Two of the council’s programs are proven successes in raising awareness for the builders of the industry. HRIA’s Feature Vehicle Program and Builder’s Challenge highlight up-and-coming talented builders as well as promote HRIA members’ parts. These programs are produced annually at the SEMA Show in Las Vegas.
The automotive specialty-equipment industry is ever growing and changing. Modern technology, quality assurance and innovative products have advanced the industry to new heights. The Automotive Restoration Market Organization’s (ARMO) motto is, “Preserving the future by restoring the past.” Being that the goal of restoration professionals is to restore classic vehicles, what types of new trends do they see in the marketplace today? SEMA Member News caught up with a couple of ARMO’s select committee members to get their thoughts.
SEMA provides programs and business solutions to help its members’ businesses grow and succeed. The association is made up of more than 6,000 member companies with varied services, products and niches but one thing in common: a passion for the automotive aftermarket industry. Many of the benefits of a SEMA membership are multifaceted and provide value for both manufacturers and retailers. However, the association recognizes the current-day challenges that brick-and-mortar businesses face and is actively seeking to help find solutions.
The primary objective of the Manufacturers’ Representative Network (MRN) is to provide a forum for manufacturers’ representatives for the purpose of increasing their impact as an industry, exploring issues of common interest and concern, increasing their collective knowledge, and elevating the overall image of the profession. MRN directs its efforts toward addressing key industry issues while developing strategies and programs designed to meet the special needs of manufacturers’ representatives. The network is progressing toward providing tangible programs and creating business opportunities for its membership.
The mission of SEMA’s Emerging Trends and Technology Network (ETTN) is to identify, understand and communicate emerging trends and technologies that affect or improve the automotive aftermarket, delivering them in a concise manner to business professionals. The network seeks opportunities to gain knowledge from the many niches that SEMA members are involved in.
SEMA’s Wheel and Tire Council (WTC) held its annual general membership meeting at SEMA headquarters in Diamond Bar, California, in early February. Current and aspiring members, council leadership and SEMA staff met to discuss key council priorities in the coming year, including vehicle data, retailer benefits and industry outreach. Council members also discussed the need for acquiring reliable and detailed measurement data on new vehicles, and SEMA Garage staff discussed OEM measuring sessions, the Tech Transfer program and additional resources available through SEMA to supplement the current WTC Wheel Measurement Database.
More than 220 companies belong to SEMA’s Professional Restylers Organization (PRO). PRO represents the collective interests of all SEMA-member companies serving the restyling and accessory market, be they manufacturers, warehouse distributors, manufacturers’ reps or restylers and installers. Some of the initiatives that PRO leads include dealer awareness, marketing tools and resources for restylers, networking opportunities and industry recognition.
The Motorsports Parts Manufacturers Council (MPMC) offered a full slate of activities at the recent Performance Racing Industry (PRI) trade show, held December 10–15, 2015, in Indianapolis. Events included a general membership meeting, a Hall of Fame reception and educational seminars.
SEMA’s Young Executives Network (YEN) is gearing up for its annual participation in the Hot Rod Power Tour. For the past two years, 10 YEN members have embarked on the Hot Rod Power Tour—an epic, week-long, cross-country journey that generates awareness of the hobby and industry.