At the 2015 Los Angeles Auto Show, leading automotive manufacturers debuted new and updated models and announced recent sales results for an assembled throng of media. Many of the brands touted improved technologies for safety and entertainment, staying true to the connected nature of today’s automotive market. Some of the announcements held particular relevance for specialty-equipment manufacturers. Here is a look at what’s in store from a few of the automakers.
The automotive specialty-equipment industry is built around innovation, and new products are its lifeblood. Each year, more than 2,000 new parts, instruments, assemblies and marketing tools are introduced at the New Products Showcase. And each year, one winner and two runners-up are selected from each of 16 categories as the best of the myriad offerings. While every item placed in the Showcase has the potential to create a revolution in the automotive realm, the following were selected as the cream of the crop at the 2015 SEMA Show.
The annual SEMA Show houses 13 aftermarket business categories under one roof, creating a laboratory of ideas that allows entrepreneurs to visualize novel crossover applications, managers to share technologies, and businesses to benefit from blended techniques and best practices. This year’s Show attracted trendsetters from every category and allowed them to capture an unprecedented array of business possibilities—all ultimately joined together by the automotive culture that every attendee shares.
A series of awards are bestowed upon four vehicle models each year at the SEMA Show. In essence, the SEMA Award represents the industry’s choices for the most accessory-friendly vehicles entering the coming year. The selections include awards for the hottest car, truck, 4x4-SUV and sport compact, and they are determined through a count of the vehicles that exhibitors have chosen to display in their booths. This marks the fourth year that the SEMA Award presentations have been made.
The 2015 Pinewood Builders Challenge, previously held every summer during SEMA’s Installation Gala, featured two major changes. Five of the nation’s premier custom-car builders crafted miniature pinewood hot rods that raced head to head last August at the National Street Rod Association (NSRA) Street Rod Nationals in Louisville, Kentucky. In addition to the Builders Challenge, a Manufacturers Shootout was held for the first time ever for eight participating members of the Hot Rod Industry Alliance (HRIA).
Now in its eighth year of existence, Hot Rodders of Tomorrow (HROT) enables young automotive enthusiasts to develop and show off their mechanical skills while being exposed to the automotive specialty-equipment industry.
Part of the annual SEMA Show's excitement is the chance to see and visit with the wide array of celebrities, industry personalities and iconic vehicles assembled at the Las Vegas Convention Center.
The annual SEMA Show in Las Vegas is one of the largest automotive trade events in the world, but the fact that it’s held in an entertainment mecca also makes it an opportunity for automotive professionals to explore all sorts of diversions, both automotive and not. The following are only a few of the options, but be sure to visit the official city website at www.lasvegas.com for its enormous catalog of activities, shows, tours and more.
As the world’s premier automotive aftermarket trade event, the annual SEMA Show at the Las Vegas Convention Center (LVCC) offers industry buyers unparalleled value and opportunity.
“This year’s SEMA Show will have the most industry support that we’ve ever had in the event’s 49-year history,” said SEMA Show Director Tom Gattuso. “What that means to buyers is more new products, more innovation and more ways for them to improve their businesses in the coming year and beyond. In fact, what you do in four days in Las Vegas really can help you chart your business course for the next four years.”
The finals of the 2015 SEMA Battle of the Builders will take place Friday, November 6, at the SEMA Show in Las Vegas, but master craftsmen and vehicle owners were queued up well in advance to sign up for a chance to claim the winner’s trophy. Entries began to be posted at the official SEMA Ignited website (www.SEMAignited.com) in August, and while the determination of final status was also dependent on each entry landing a spot as a display, feature or booth vehicle at the Show, early indications pointed to another strong field.