SEMA eNews Vol. 18, No. 11, March 12, 2015

Movers & Shakers: WELD Announces 2015 Sponsorship of Hot Rodders of Tomorrow

Compiled by SEMA Editors

  weld
WELD will once again sponsor the Hot Rodders of Tomorrow Engine Challenge in 2015.
   

WELD Announces 2015 Sponsorship of Hot Rodders of Tomorrow
WELD
has renewed its sponsorship of the Hot Rodders of Tomorrow Engine Challenge program. WELD has been a sponsor of the organization since 2013. Hot Rodders of Tomorrow is a nationwide high-school engine-building competition that challenges youth to pursue an automotive career. Regional competitions are held across the country where high school teams compete against the clock in a total engine rebuild. Last year, Hot Rodders of Tomorrow reached more than 770 high-school students. During the past six years, the organization has impacted more than 3,114 students. The 2015 season consists of 14 events that include the Dual Championship at the SEMA Show and PRI Tradeshow.

MSDP Group to Merge Mallory With MSD
MSDP Group LLC
has announced the decision to merge two leading companies in performance automotive ignition—MSD and Mallory—by the end of the first fiscal quarter of 2015. The two brands bring together more than a century of innovation and expertise. As part of the merger, all fuel and ignition system products will be manufactured exclusively under the MSD brand. MSD will honor warranties for all existing Mallory products as well as offer service and repair. MSD will also continue to make available Mallory distributor replacement parts, such as caps, rotors, points and nearly 100 other components.

Rugged Ridge Releases New Jeep JK Wrangler Catalog for 2015
Rugged Ridge
has announced the release of its new 2015 catalog of parts and accessories to upgrade, personalize and repair ’07–’15 Jeep JK Wranglers. Available now by visiting Rugged Ridge’s catalog request page, the new catalog showcases more than 1,000 products from Rugged Ridge, Alloy USA and Omix-ADA. The more-than-100-page catalog features everything from replacement hard parts to help keep JKs in top running condition, to the latest products for enthusiasts to upgrade and customize their Jeeps for the trail, including wheels, lights, bumpers, tire carriers, ring and pinions and more.

Matrix, USC Brands Renew Partnership With “Counting Cars”
Quest Automotive Products
—the manufacturer of Matrix and USC brand automotive repair products, paints and finishes—has renewed its partnership and support of the popular reality television series “Counting Cars.” The Matrix and USC brands have supported the show since its inaugural season in 2012. The show chronicles the repair projects undertaken by Danny "The Count" Koker, owner of Count's Kustoms—a Las Vegas body shop that specializes in restoring and customizing classic cars and motorcycles. “Counting Cars” airs every Tuesday on the History Channel at 9:00 p.m. (EDT).

pirelli
The 2015 Ridler award winner was Don Voth, who entered a ’65 Chevrolet Impala SS crafted by Chip Foose.
 
   

Ridler Award Winner Announced at 2015 Detroit Autorama
Pirelli
capped off the 2015 Detroit Autorama with news that the Ridler award winner, Don Voth, entering a car crafted by Chip Foose, won the award with a build equipped with Pirelli P Zero tires. Imposter marks the second Foose-designed and built car to receive the accolade. Foose is a long-time partner of Pirelli utilizing Pirelli premium product offerings on all of the vehicles he designs, builds or drives. Voth’s winning ’65 Chevrolet Impala SS implements all the features of a modern-era Corvette as the Impala body is fitted to a modified Corvette chassis. The Corvette frame was stretched 8 in. in the center to accommodate the lengthy Impala body. Subsequently, the body was shortened 14 in. overall with about 8 in. removed from the top roof panel and roughly 6 in. taken out of the rear quarters and deck lid. Making the most of its modern undercarriage, a number of Corvette elements made their way into the exterior. The vehicle features pocketed door handles, shark gill front fenders flairs, signature circular three-taillight design and fuel filler on the deck lid.

Every year the Ridler award attracts thousands of entries, which are then narrowed down to the top eight contenders, known as the “Pirelli Tire Great 8.” All Pirelli Tire Great 8 contenders receive a cash prize of $1,000, with the ultimate Ridler winner receiving a $10,000 cash prize.

JVC Mobile Hires Hazim Jainoor to Manage Marketing, Training

  Hazim Jainoor
Hazim Jainoor
   

JVC Mobile has hired mobile electronics industry veteran Hazim Jainoor to fulfill the newly created position of marketing and training manager. Jainoor will utilize his 16 years of experience to propel the company's brand-recognition efforts and to better familiarize retailers with JVC Mobile products. He most recently served as marketing and technical development specialist for Kenwood USA Corp.

Jainoor's experience includes retail sales, technical support, show-presence management, sales representation and on-location retailer product training. In his new position, Jainoor will manage the brand's public relations and marketing efforts. He will also develop and implement training procedures to enhance retailer and distributor sell-through of JVC Mobile products. 

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