SEMA eNews Vol. 18, No. 2, January 8, 2015

Exterior Accessory Products Attract Buyers in New Products Showcase

  2014 New Products Showcase
The 2014 SEMA Show New Products Showcase included 220 registered products in the exterior category, and more than 5,500 scans within the category.
   

By Becca Butler

A variety of different automotive accessories can be used for car customization, and at the 2014 SEMA Show, exterior accessories drew the most interest from buyers and media in the New Products Showcase. With 16 different Showcase categories, the exterior accessories had the most scans over any other product category. There were 220 registered products in the exterior category, and more than 5,500 scans within the category.

These products include anything that dresses up a vehicle or improves capability. Products such as fender flares, headlights and door handles fall under this product category because of the exterior custom touches to cars, trucks and SUVs.

The top 10 exterior products that caught the attention of buyers and media were:

  • Product: U-Bar projector headlights
  • Company: AnzoUSA
  • Product: ’09–’14 Ford F-150/Raptor light bar DRL projection headlights
  • Company: Spyder Auto
  • Product: RZMPBG-8502: ’14–’15 Chevy Silverado 1500 full-replacement all-black ABS mesh grille shell
  • Company: Razer Auto Inc.

The SEMA Show New Products Showcase allows Showgoers to see the latest trends and developments in automotive accessories. As the No. 1 buyer and media destination, the Showcase is the place to find the hottest products on display at the Show.

To see all products from the New Products Showcase, visit www.semaphotos.com.

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