By Jason Catullo
One benefit of planning for the SEMA Show early is participation in the Priority Space Selection Process, where companies select booth locations within one of the Show’s 12 sections.
Hundreds of specialty-equipment companies have submitted Booth Space Applications for the 2015 SEMA Show, November 3–6, Las Vegas. Committing to the Show early in the process allows companies more time to plan displays and product debuts, create marketing plans, contact existing and potential customers and prepare personnel for the week. Another benefit of planning early is participation in the SEMA Show’s Priority Space Selection Process, where companies select booth locations within one of the Show’s 12 sections.
Through the selection process, typically held the beginning of May, Show management reaches out to each exhibiting company’s primary contact with the assigned dates and times for booth selection, which is based on an exhibitor’s seniority (consecutive years exhibiting at the SEMA Show). Before the process begins, exhibitors review the Show’s floorplan to identify the location where they would like to set up shop for the week.
Once exhibitors select their booth space, they can begin to utilize a vast array of tools SEMA offers to help companies realize the highest possible return on their SEMA Show investment.
Manufacturers interested in exhibiting at the 2015 SEMA Show can visit www.SEMAShow.com/buyabooth or e-mail firstname.lastname@example.org for information. Information about the 2015 SEMA Show is available at www.SEMAShow.com. For additional information or to speak to a Show representative, call 909-396-0289. Stay tuned to SEMA eNews for details and dates for the 2015 SEMA Show Priority Selection.