SEMA eNews Vol. 13, No. 28, July 15, 2010

Turn Social Media Into Revenue

  BTS 2010
  Register for BTS 2010 and not only will you leave with the latest online marketing knowledge, but also possibly an iPad, Flip camcorder or hundreds of dollars worth on online advertising credits.

Want to know how you can put social media to work to drive revenues, increase sales and establish a dialogue with prospective customers? The SEMA Business Technology Symposium, scheduled July 23 in Pasadena, California, will provide you with practical advice, case studies—good and bad—and real-world tips that can put all aspects of social media to work for your business.

Attend the SEMA 2010 Business Technology Symposium, sponsored by SEMA and the Street Performance Council (SPC), and learn:

  • How Facebook, Twitter and YouTube can multiply your company’s sales
  • Do’s and Don’ts from an all-star lineup of marketing professionals
  • Strategies for avoiding social media disasters that can jeopardize sales and your company’s reputation
  • Reasons why social media is so much different, and often less expensive, than traditional media
  • How to take advantage of the smart phones and iPads your prospective customers are using, including coupons, rebates and instant rewards
  • Specific tips for creating content and entire campaigns
  • Tools for measuring your social media return on investment

Marketing has changed dramatically in the past two years. If you’re not tuned in, you’re in danger of falling behind to your competitors. The early-bird registration allows you to save $30 and is available by midnight tonight:

  • Council Members: $99–includes Symposium and lunch.
  • SEMA Members: $149–includes Symposium, lunch and one-year SPC membership (up to $100 value). After the first registration, additional company employees may register for the discounted fee of $99.
  • Non-Members: $199–includes Symposium and lunch.

Attend the 2010 Business Technology Symposium and you'll walk away with essential social media and mobile marketing secrets presented by speakers from eBay Motors and J.D. Power and Associates, and just maybe $1,000 of online forum advertising from Cie Studios; an Apple iPad courtesy of Parts Pro ($499 MSRP), $250 worth of Google mobile advertising from Schiefer Media; a Pure Digital Flip Ultra camcorder ($149 MSRP) courtesy of Advanced Clutch Technology; or one of five Apple iPods courtesy of eBay Motors ($59 MSRP) or any of several other giveaways. At the conclusion of the conference, we will randomly draw each lucky winner's name for each one of the these giveaways*.

Don’t wait—register now at www.sema.org/bts.

The Business Technology Symposium is part of SEMA 2010 Leadership Days, a two-day event series that includes the SEMA Installation Banquet & Gala Fundraiser, Pinewood Drag Races and Show ‘N Shine car show.

*Symposium participation is not required to win any of the giveaways and participation will not improve your chances of winning. To be entered in the drawing, simply e-mail your name, address and phone number to StaciB@sema.org.

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