SEMA eNews Vol. 13, No. 13, April 1, 2010

Movers & Shakers: Kathryn Gallagher Named Go Rhino! Marketing Manager; Holley Hires Sonnefeldt as Director of Sales

Go Rhino! Products named Kathryn Gallagher its marketing manager. She will manage advertising, events, marketing and branding efforts for all Iddea brands, including Reflections and Big Country Truck Accessories. Gallagher has 11 years experience in the automotive aftermarket industry, working with companies such as Advanstar Communications and CEC Wheels. She is also a member of SEMA Businesswomen’s Network (SBN) and the SEMA Young Executives Network (YEN).

Holley Performance Products hired John Sonnefeldt as director of sales. He joins Holley with more than 15 years of experience in the performance aftermarket. He is an avid car enthusiast who has built and displays an award-winning '71 resto-mod Chevelle.

Off Road Industry Magazine recently named Alloy USA’s Yoke Conversion Kits to its list of “10 Best Products for 2010.” Alloy USA is exclusively distributed by OMIX-ADA Inc. Read why the Yoke Conversion Kit was selected as one of the 10 best.

National Parts Wholesaler has selected Edgenet's data services for product-information management and distribution for www.SearchParts.com. According to National Parts Wholesaler, Edgenet will help customers of SearchParts.com locate the quality data needed to make informed purchasing decisions.

John York has joined the Federated Auto Parts management team as corporate comptroller. York began his aftermarket career working for Perfection Hy-Test, where he held various positions including financial analyst, regional sales manager, assistant comptroller and, most recently, sales manager – traditional business.

Steve Millen, veteran race car champion and the founder and president/CEO of STILLEN, will participate in the professional category of the Toyota Pro/Celebrity Race. The event is part of the 36th annual Toyota Grand Prix of Long Beach, set for Saturday, April 17, 2010. Get the complete story here.

ID Agency’s recent open house and automotive photography exhibition featured custom cars and the works of DC Chavez, Mo Satarzadeh, Joey Redmond, Michael Carrillo, and Estevan Oriol, and appearances by Formula Drift drivers Chris Forsberg and Dai Yoshihara. The Los Angeles marketing firm counts Falken Tire, Brembo and Formula Drift among its specialty-equipment industry clients. 

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