SEMA eNews Vol. 13, No. 10, March 11, 2010

Movers & Shakers: Aad Goudriaan New CEO at Bosal; Roush to Receive Petersen Lifetime Achievement Award

  Aad Goudriaan
  Aad Goudriaan

The Bosal Group appointed Aad Goudriaan as its new chief executive
officer, effective April 1, 2010. Aad Goudriaan joins the Bosal Group
from DAF Trucks N.V. where he held various manager positions in logistics,
manufacturing, marketing and sales before being appointed president of
DAF Trucks N.V. in 2004.

Avon Motorcycle Tyres North America launched an all-new website, www.avonmoto.com. The site was optimized for a variety of browser platforms and is simple to use for both Mac and PC users. The site offers product information, company news, technical information, the latest on motorcycle events and more.

Organizers of the Racer’s Equipment Warehouse (REW) annual Jobber Trade Show announced that attendance numbers for the customer and vendor participation tripled for the 2010 event, which took place on February 28. REW reports that it has become the alternative choice for purchasing performance parts and truck accessories in the Northeast by providing an annual trade show combined with exceptional show specials for jobbers.

The NHRA has retained the services of database marketing agency Hedges & Company to assist the sanctioning body with a database marketing initiative in 2010. The intent of the marketing outreach is to provide the NHRA with better ways to reach and provide services for its fan base.

Jack Roush  
Jack Roush will receive the Robert E. Petersen Lifetime Achievement
Award on Friday, March 12, at the Hotrod & Restoration Trade Show in Indianapolis.
 

Jack Roush will receive the Robert E. Petersen Lifetime Achievement
Award
on Friday, March 12, during the grand opening breakfast at the 12th annual Hotrod & Restoration Trade Show in Indianapolis. The
Robert E. Petersen Lifetime Achievement Award has been presented
annually since 2002. Previous recipients include Wally Parks (NHRA),
Carroll Shelby, George Barris, Vic Edelbrock, the Ford family, Alex
Xydias (So-Cal Speed Shop) and “Speedy” Bill Smith (Speedway Motors).

  TREMEC NMCA Logo
   

TREMEC Transmissions has signed an agreement to be the title sponsor of the National Muscle Car Association (NMCA) Muscle Car Nationals Car Show Series. Every NMCA Edelbrock Muscle Car Nationals event features heads-up drag racing, true street and bracket racing, the TREMEC Transmissions Car Show, a manufacturers’ midway and swap meet, burnout contest and a jet dragster shooting for 300-plus mph.

CMF Western Chassis Inc. has purchased the assets of Central California Western Chassis. According to the company, which was established in 1981, Western Chassis is the originator of the lowered truck drop spindle and has the broadest assortment of applications in the sport-truck market. The purchase is in line with the company’s planned expansion outside of the company’s West Coast roots.

Know someone who has moved on? Moved up? Let us know. Send releases for "Movers & Shakers" to editors@sema.org.

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