SEMA Cares

Constructing Automotive Works of Art

Builder’s Challenge Features Increasingly Complex Pinewood Hot Rods Designed for Charity

Ten of the nation’s best custom-car and hot-rod builders created miniature pinewood hot rods that lit up the track this past summer at the fourth-annual Hot Rod Industry Alliance (HRIA) Pinewood Builder’s Challenge during SEMA’s Installation Banquet & Gala Fundraiser, which was held July 26 at the Sheraton Fairplex Hotel & Conference Center in Pomona, California. Just before the banquet started, the hot rods raced against each other to benefit two children’s charities. The cars were autographed by the builders and displayed in HRIA booth at the 2013 SEMA Show.

Manufacturers and Students Customize WD-40/SEMA Cares Foose F-150 at SEMA Garage

Ten SEMA-member manufacturers and students from the Alex Xydias Center for Automotive Arts (AXC) gathered at the SEMA Garage-Industry Innovations Center in Diamond Bar, California, this week to customize the WD-40/SEMA Cares Foose Ford F-150 off-road truck, which will be raffled off at SEMA Headquarters May 30, 2014, to benefit three SEMA Cares charities.

Omix-ADA’s Off Road Success Center to Host Celebrity Autograph Sessions, Special Jeep Build and Giveaway

Omix-ADA's 20th anniversary of all things Jeep and off-road will be celebrated at the 2013 SEMA Show, November 5–8, in Las Vegas. Following its debut last year, Omix-ADA will again host its Off Road Success Center, located in the Upper South Hall Lobby of the Las Vegas Convention Center, using it as the headquarters for a variety of attractions.


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