New Product Showcase

Wheels and Accessories Premiere

Changing the look and feel of a vehicle instantly, wheels and wheel accessories remain extremely popular with buyers and enthusiasts. In fact, for the 2010 SEMA Show a total of 17,839 buyers noted a specific interest in wheels, hubcaps and related accessories on their registration questionnaire. More than 140 exhibitors were on hand to satisfy their curiosity, exhibiting in a new Show section dedicated exclusively to wheels and related accessories.

Spotlight on New Products

This issue of SEMA News continues our tradition of highlighting the great new products our manufacturers unleashed at the SEMA Show. Through SEMA News, the SEMA website and a variety of other media outlets, we amplify and carry forward one of the Show’s primary value propositions: creating high-level awareness for the industry’s innovative and trendsetting new products.

Innovation on Display

About this product:

At the 2010 SEMA Show there were more than 2,000 new products submitted for consideration in the New Products Showcase—shattering all previous records. Presented in 15 categories, the New Product Awards highlight the industry’s innovation and represent the first of many accolades for the winners.

Congratulations to all the exhibitors who entered this year’s New Products Showcase. The criteria that ranked highest on the judges’ selection included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability.

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Regular Price:

$1.99

New Products Showcase

About this product:

Ben Mizban is the president of T-Rex Grilles in Corona, California. The company has regularly participated in the SEMA Show New Products Showcase. Recently, Mizban offered his insight and advice on getting the most from the program.

SEMA News: Please tell us a little bit about yourself and T-Rex Grilles.

Ben Mizban: I opened JBM Sport Truck Accessories, my first business, in 1986 in the city of Orange and grew it into one of the largest retailer/mail-order companies in California by 2001.

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Regular Price:

$1.99

Global Media Awards

About this product:

For the sixth year, a panel of top automotive journalists from 15 countries throughout Asia, Europe, South Africa and South America served on the SEMA Global Media Awards (GMA) panel. 

SEMA recognizes that automotive personalization and customization is growing worldwide. Though the appeal of making cars and trucks fit one’s lifestyle has strong roots in the United States, this enthusiast attitude is universal—and growing. SEMA introduced the Global Media Award program in 2004 to highlight the wide appeal to enthusiasts on every continent of specialty-equipment products that are on display at the SEMA Show.

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Regular Price:

$1.99

Racing & Performance New Products

About this product:

2009 SEMA Show Exhibitors Ignite Passion with Power & Performance

Here are just some of the racing and performance products that debuted at the 2009 SEMA Show.

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Regular Price:

$1.99

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