SEMA is launching a fully integrated, multi-channel marketing campaign using more video and digital content to drive 60,000-plus qualified buyers to the 2015 SEMA Show.
When factories outsource the sales function to reps, they do not abdicate responsibility in the field. Yes, the rep becomes the face of the factory in the territory. Yes, reps are the primary contact with the customer. And yes, the factory needs to provide technical training on its product to its reps.
The Manufacturers’ Representative Network (MRN) hosted a collection of business-critical discussions for reps on November 2 at the SEMA Show. Through roundtable discussions, attendees had the opportunity to ask questions and receive practical solutions that addressed real issues. The event also included a group discussion on trending topics. The discussions included:
Here are the SEMA Council & Network awards presented at the 2014 SEMA Show.
Building on the success of the sold-out 2013 Rep Technology Roundtable, SEMA’s Manufacturers’ Representative Network (MRN) will again host a collection of business-critical discussions moderated by industry thought leaders on November 2, 2014, from 3:30 p.m.–6:00 p.m. at the Westgate Las Vegas Resort & Casino (formerly the LVH), Ballrooms D–E. Through intimate roundtable discussions, attendees will have the opportunity ask questions and receive practical solutions that address real-world issues. 2014 topics include: