Emerging Trends & Technology Network Explores Mobile Marketing at PWA

Emerging Trends and Technology Network (ETTN) - SEMA CouncilThe Emerging Trends & Technology Network (ETTN) kicked off the Performance Warehouse Association’s (PWA) 40th annual conference in Phoenix, Arizona, with an engaging educational seminar entitled “How Mobile Is Radically Changing Your Business.” The seminar featured a diverse panel moderated by Tyler Tanaka, president of Cie Studios.

The three panelists were Michael Beller, Source Interlink Media’s vice president of brand marketing, Tim Hayden, mobile/lifestyle marketing executive, and Michael Alvarez, director of e-commerce at Roush Yates.


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