OMIX/Rugged Ridge Announces Off-Road Business Center at 2012 SEMA Show

Dealers, jobbers, installers and other specialty-equipment industry
enthusiasts attending the 2012 SEMA Show will be able to learn all about the
dynamic Jeep and off-road lifestyle market through the new Off-Road Success
Center, presented by OMIX-Rugged Ridge. Located in within the Trucks/SUV
section in booth 30147 at the 2012 SEMA Show, the center provides those
interested in learning about the off-road market with a place to exchange
ideas, learn new concepts for success and network with other like-minded

First-Time and Featured Exhibitors Section Returns to SEMA Show

Located alongside the New Products Showcase in the upper level of South Hall,
the First-Time and Featured Exhibitors Section that debuted at last year's SEMA
Show will return in 2012. With nearly 2,000 manufacturers exhibiting throughout
the SEMA Show, the First-Time and Featured Exhibitors section serves as an easy
and convenient location for buyers to hone in on hundreds of new and emerging
manufacturers who are exhibiting at the Show for the first time.

Powersports Industry to Gather at 2012 SEMA Show

The powersports industry will again converge at the world famous SEMA Show taking place Tuesday-Friday, October 30-November 2, 2012, in Las Vegas, Nevada. In addition to meeting with leading manufacturers in a dedicated Powersports & Utility Vehicles section, buyers in this market will be able to quickly identify products in the New Products Showcase’s Powersports category and discover new business strategies through educational sessions that target powersports professionals.

"High Gear" Chosen as Concept for First-Ever SEMA Mustang Build Powered By Women

Thousands of fans voted
for a satin black luxury Mustang concept in the first-ever SEMA Mustang Build
Powered by Women. The project, which is a collaboration between Ford Motor Co.
and the Specialty Equipment Market Association (SEMA), invited the public to view
three concepts online and vote for the one they would like to see built by a
group of female volunteers.

Voting Now Open to Determine Final Design of First-Ever SEMA Mustang Build Powered by Women

Voting is now open to help select the final concept for the first-ever SEMA
Mustang Build Powered by Women. From today to June 3, 2012, the public is
invited to visit,,
to view three different design concepts and vote on the one they would like to
see used for the build. Voters will be entered into drawings to win several


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