Automotive Trade Show

Crafting Cars for Children

Professional Builders Custom-Design Pinewood Hot Rods for Charity

Constructed last fall to the finest detail, these miniature pinewood hot rods were the brainchildren of 15 of the nation’s best custom-car and hot-rod builders. The hot rods could be mistaken for the real thing if only they weren’t small enough to fit in the palm of your hand. But they came to life as they raced against each other to benefit two children’s charities at the third-annual Hot Rod Industry Alliance (HRIA) Pinewood Builder’s Challenge during SEMA’s Installation Banquet & Gala Fundraiser, July 27, at the Sheraton Fairplex Hotel & Conference Center in Pomona, California. The cars will be autographed by the builders and will be displayed in the HRIA booth #23395 at the 2012 SEMA Show.

Best Bang for the Buck

Taking Advantage of the Show Special Offers

The SEMA Show organizers have worked on special offers at numerous
venues throughout Las Vegas, and all you have to do is let them know you
are in Las Vegas for the Show. Many offers require only showing your
SEMA Show badge. This is only a partial list as it existed at press
time. Visit to ensure that you take advantage of every offer!

Targeted Educational Programs

Hot Topics at the SEMA Show

More than 50 educational programs in a number of segment categories will be presented at the 2012 SEMA Show, and you can see the full list in “2012 SEMA Show Education Days Brochure." Even so, we wanted to call out a few seminars that are of particular importance.

Must-See 2012 SEMA Show Features

Some of the Attractions at the World’s Greatest Automotive Show

The SEMA Show is the world’s largest automotive trade show, but it’s much more than that. It’s a museum, a looking glass into the future, a university, a carnival, a catalog of innovation, a media frenzy and an incubator for tomorrow’s industry leaders. In short, from Tuesday, October 30–Friday, November 2, it’s the place where every automotive professional should be and where every auto enthusiast wishes he or she could be.

A Few Minutes With Chuck Schwartz

The Chairman of ConvExx Talks About Priorities at the SEMA Show

Chuck and Susan Schwartz, both of whom are Certified in Exhibition Management (CEM) by the International Association of Exhibitions and Events (IAEE), are the driving forces behind ConvExx, the company that manages the SEMA Show. They bring more than 45 years of experience in exhibition production and management to the Show, and their company includes eight additional team members who carry CEM credentials.

Product Knowledge Direct From the Source

Providing product training to retailers and installers helps them sell. Understanding what a product does allows the end user to take advantage of its full capabilities. The SEMA Show will help bring both concepts to fruition through a series of product training sessions that will be conducted by exhibitors, allowing a complete understanding of how products can best be installed, used and marketed.


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