Aftermarket News

Making the Most of Facebook’s Design Change

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While Facebook’s new look has left many businesses in a scramble, migrating to the new, mandatory change need not be accompanied by gnashing of teeth. Armed with insights from web marketing experts, companies will be able to cruise through the upgrade—and perhaps dust a competitor or two—unfazed.

In the most fundamental terms, the Great Facebook Migration of 2012 represents a move by the digital hangout to standardize the look and feel of every Business Page on its network. Essentially, Facebook wants every business on its site to be able to express what’s happening with its brand right now—as well as the heritage behind that brand—all on a single page.

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Attendee and Media Registration Open for the 2012 SEMA Show

Attendee and media registration for the 2012 SEMA Show is now open at www.SEMAShow.com/register. The annual trade-only event takes place Tuesday–Friday, October 30–November 2, 2012, in Las Vegas.

Buyers registering at www.SEMAShow.com/register before the early registration deadline pay just $25. They will also be sent their badges in the mail in advance of the event, allowing them to hit the Show floor immediately when the SEMA Show opens October 30.

The 2012–2015 SEMA Board of Directors Candidates

Eleven industry professionals are vying for positions on the 2012–2015 SEMA Board of Directors.

The SEMA Board provides strategic direction to the association and plays
a critical role in shaping the future of the automotive
specialty-equipment industry. On May 8, election materials were mailed
to the primary contacts at eligible SEMA-member companies.

The voting process is entirely electronic this year and will be ongoing
from May 14, until voting closes on June 12. Election results will be
published in an upcoming issue of SEMA News.

More Air=More Horsepower

Framed by those tall velocity stacks is Bruce Crower, photographed late in 1966 for a Car Craft magazine article about his then-new fuel-injection systems for big-block Chevy engines. The air/horsepower equation in our title was the story’s title as well, referring to Crower’s “deep breathing” injectors. Unlike other injection systems on the market at the time, Crower’s injection manifold featured gaping intake ports that were nearly 3 inches wide. Those injector stacks could be mammoth, too—as tall as 14 inches, depending on the application.

Unsung

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In May 1963, Petersen Publishing Company’s Dick Day shot an entire roll of film as Dean Jeffries crawled around—and over—a horseless carriage, pinstriping brush in hand. As far as we know, none of these photos ever made it into any of Petersen’s magazines, but they captured the prolific Jeffries at a pivotal point in his career.

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2012 SEMA Membership Directory Printed and Online

The May issue of SEMA News magazine doubles as the annual SEMA
Membership Directory, and SEMA encourages you to keep this copy on your
desk throughout the year to use as your reference tool in locating
SEMA-member companies.

The membership directory is also available online. The online membership
directory is continually updated to include new SEMA members. In
addition, the online version of the membership directory lists members’
staff personnel, and you can contact them via e-mail through your MySEMA
account.

Top Three Reasons To Join SPC

Street Performance Council (SPC) - SEMA CouncilAny company or individual who claims to be an automotive enthusiast will thrive in the SPC. I feel that this is one of the most worthy and satisfying councils SEMA has to offer. If you are an action-oriented individual and would like to expand your networking status while
serving our industry, SPC will meet your objectives.

—Roger Tibbetts, National Account Manager,K&N Engineering Inc.

New Products

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New Products introduced by:

- Eddie Motorsports
- Backbone Industries
- UnderCover
- Spectre Performance
- Edge Products

...and other SEMA member manufacturers.

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